Effective Date: March 18, 2026

CodeAiYantra Studio Private Limited, publishing on the Google Play Store under the developer name Northvale Games (“we”, “our”, or “us”), develops and publishes mobile games and applications.

This Privacy Policy applies to all mobile games, applications, and related services published by Northvale Games on the Google Play Store. It explains how we handle information when you use our apps, including users in the European Economic Area (EEA), United Kingdom (UK), and other regions with data protection laws.

1. Information We Collect

We do not collect personally identifiable information (PII) such as:

  • Name
  • Email address
  • Phone number
  • Address

However, we may collect non-personal data automatically:

Non-Personal Data:

  • Device information (model, OS version)
  • Advertising ID (Google Advertising ID)
  • App usage data (session time, interactions)
  • Crash logs and diagnostics

2. Legal Basis for Processing (GDPR)

If you are located in the EEA/UK, we process data under:

  • Legitimate Interest – for app functionality, analytics, and security
  • Consent – for personalized ads (where required)

You can withdraw consent anytime via your device settings.

3. In-App Purchases

Our apps offer in-app purchases processed by the Google Play Store.

  • We do not collect or store payment information
  • Google handles all transactions securely
  • We may receive confirmation of purchases to unlock features

4. Third-Party Services

We use third-party SDKs:

  • Google AdMob (advertising)
  • Firebase Analytics / Google Analytics (usage tracking)
  • Google Play Billing (payments)

These providers may process data according to their own privacy policies and may transfer data internationally.

5. Advertising & Consent (GDPR)

For users in the EEA/UK:

  • We may request consent for personalized ads
  • Ads may be:
    • Personalized (based on interests)
    • Non-personalized (contextual only)

You can:

  • Accept or decline consent (via consent popup if implemented)
  • Change preferences anytime in device settings

6. Device Identifiers

We may use:

  • Advertising ID
  • Device-level data

This data is used for:

  • Ads
  • Analytics
  • App performance

We do not link this data to personal identity.

7. Data Retention

We do not store personal data.

Third-party services may retain data:

  • Only as long as necessary for their services
  • As per their privacy policies

8. Your GDPR Rights

If you are in the EEA/UK, you have the right to:

  • Access your data
  • Request deletion
  • Restrict processing
  • Object to processing
  • Data portability

Since we do not directly store personal data, requests should be directed to relevant third-party providers (e.g., Google).

9. Children’s Privacy

Our apps are for a general audience.

We do not knowingly collect personal data from children under 13.

If such data is identified, we will take steps to delete it.

10. Data Security

We use trusted third-party services and industry-standard practices to protect data.

11. International Data Transfers

Third-party services (like Google) may process data on servers outside your country, including the United States.

12. Changes to This Policy

We may update this Privacy Policy periodically.

Changes will be posted with an updated Effective Date.

13. Contact Us

Developer Name: Northvale Games
Email: care@codeaiyantrastudio.com